WHY RWN?
 
Why Radio Web Network
 
P1Admin is NOT an Expense, it is a Revenue Generator!  With proper use Our Products can pay for itself many times over, Every Month!  RWN and our product, P1Admin, can deliver a wide range of solutions to all kinds of companies.  P1Admin is a Content Publishing Editor with a rich array of easy-to-use tools.  Tools that allow the customer to constantly change and add to the content on their website without having to employ a staff of computer experts.  RWN takes the customer's design or existing website and places it on the superior P1 Admin foundation.  We then provide the web-hosting environment.  The benefits of using RWN and P1Admin include:
 
 
Building Brand and Engender Customer Loyalty
A website should accentuate the image which has so painstakingly been built.  It should be informational and promotional.  Both mandates require the website to be ever changing and dynamic.  P1Admin puts the business in charge of the pace of these changes without the expense of in-house MIS staff or expensive outside technical contractors.
 
The eMail Director tool allows you to send out sophisticated and professional emails 
These emails can build revenues and extend the company's marketing reach.  The Registration tool allows sophisticated demographic information to be collected.  The resulting eMail campaigns, encompassing product promotion, new openings, seasonal promos, charitable promos, etc. will be highly targeted.
 
  
 
Running Effective Coupon Programs, Contests, Auctions and Online Merchandising
Value Added Spot Programs can really add Revenues.  For an addtional monthly fee the station can send customers to the advertisers website.  Having the advertiser donate his product as a prize in a contest not only has a marketing/promotional benefit but is great for harvesting demographic data on the advertiser's potential customers.  Coupon campaigns with effective tracking abilities can be run in-house, whether they are email or hard copy.  Online contests, auctions and merchandising can be done on their own or in tandem with on-going promotions.
 
Providing a Dynamic Venue for Community Involvement
Businesses are bombarded with requests for non-profit and community charity benefits.   Adding Event Calendars, Surveys, Polls, Classified Ads, Job Openings and Personals to their website allows for uniquely publicizing the events cost effectively.
   
 
Give a Home to Employee and Customer Involvement
The Photo Album Tool allows the you to display a gallery of photographs of employees, customers, company events, etc.
  
Add Intranet Functionality
For larger operations there is a need for a light, easy to use, user based online company communication application.  Whether it is posting schedules, meetings, phone numbers, policies, etc., an Intranet is a powerful communication tool.
 
 
 
Allow non-technical staff to use, maintain and update the content on their website
All of the tools included are designed to be user friendly.  ITupside will train the users and always be available to help when needed.   
 

Solutions for Large Media Companies

 A common problem for corporations with a number of radio stations is they have little or no control over the individual station websites.  For artistic and local control reasons the corporate management has a tough time selling and rolling out National website advertising or knowing the website content is adhering to corporate and CAN/SPAM policies.  RWN has a very flexible solution that gives corporate management the ability to sell National ads and set content policty while allowing the individual stations local control.
  
 
RWN can, and will, work with the management, staff and vendors to make the promise of the sophisticated benefits of a dynamic website to the your customer.  And all for a very affordable price!